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Pricing Your Rental Property

13th Nov 2019

Category: Property advice

Getting the right price point for your property is a balance between achieving a market-leading rent and ensuring the property remains attractive and competitive within the local market.

Carry out your research carefully to understand what your local market is doing and get a few valuations from different agents to discern where exactly your property sits. Local agents tend to know the market the best, so make sure you are instructing people with the right expertise to help you.

Even though your primary concern is getting a rental valuation, ensure you also obtain a sales valuation from a local selling agent. This will help you to know where your property sits in the market and is especially important if you've done any renovation work to get the property ready for letting.

You should keep in mind that the highest valuation is not always the best one! In the landlord toolkit we explain the maths of getting a valuation wrong, and why it sometimes makes sense to under-price your property to secure a quick let. You can download the landlord toolkit using the link below.


Senior Lettings Negotiator (NFOPP Level 3)

Life-long Nottingham resident Lindsay previously worked as a Senior Negotiator at a fast-paced, multi-branch letting agency. She is fantastically skilled in all aspects of the lettings process and great at building relationships with our landlords. Since joining Comfort she has completed the Technical Award Level 3 in Residential Lettings and Property Management with ARLA Propertymark. Lindsay is currently on maternity leave until summer 2023.


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